UP goes to Blueprint Emporium Singapore!

May 24, 2011


We're so happy to have participated in Blueprint Emporium event in Marina Bay Sands, Singapore last week, 21-22 May 2011..yay!! The event itself was an Asian fashion trade gateway where young designers and brands from all over Asia get together in one place and showcase their products to traders and end-consumers...we feel very honored to be one of the brands invited by Blueprint themselves! :')

Hope this has allowed UP to make progress in becoming a better, more-loved brand internationally...thank you for the support, ladies! Below are some pictures for you to enjoy...:)

The crowd...


Our booth...


Some consumers trying out our shoes....


See you in other events! :)



What to wear with NINA

May 10, 2011


Here's our take on what to wear with the gorgeous NINA...enjoy! :)

 All clothes & accesories courtesy of Topshop



LEVEL UP: April 2011 Donation

May 03, 2011


Thank you so much for shopping at UP, ladies! From our April 2011 sales, your share of purchases have been happily donated to YAYASAN KASIH ANAK KANKER INDONESIA (Indonesian Care for Cancer Kids Foundation), a member of the ICCCPO (International Confederation of Childhood Cancer Parent Organizations). We specifically made the donation to the "Sekolah-ku" program which provides children with cancer the opportunity to continue their study in hospitals. Our donation will help facilitate the required books, stationeries and other teaching tools.

On behalf of YAYASAN KASIH ANAK KANKER INDONESIA (Indonesian Care for Cancer Kids Foundation), we thank all of you customers for the very great help, love and care. To those of you who wishes to contribute individually, monetary donations can be made directly to:

Yayasan Kasih Anak Kanker Indonesia
BCA KCP Cinere, Jln, Raya Cinere Blok A18-19, Jakarta 16512
No.Rek 267.300.9727 Swift Code: CENAIDJA

Cheers and may God bless us all....:)


* Images taken from http://www.ykaki.org/. For more info, visit http://www.ykaki.org/



May 02, 2011


Below are the 5 lucky ladies who will receive our super cute and fluffy pillows....yay! :)

  1. Astari Kusuma Wardhani
  2. Prilla Poernomo
  3. Fenty Tri Suryani
  4. Catelya Raesita
  5. Rizky Cahya Amellin

Do wait for our next promo activities! :)