A Day With Our Customers Vol.2 : NATASHA FARANI

November 25, 2012


On a rainy Sunday, we met up with our lovely customer, Tasha, a young 20-year-old female with such beautiful eyes - she got us under her spell!

Tell us about yourself!

I'm Natasha Farani, usually family and friends call me Tasha. I major in Accounting and am currently finishing my last semester.

What do you like to do in your free time?

I like making hijab tutorial videos and upload them on Youtube! :)

How much do you love shoes?

I love shoes soooo much! My mom makes sure that I don't spend too much on shopping though hahah. On a daily basis, I like wearing flat shoes because they're comfortable. But I also like wearing my Stella Dark Blue to class because it's just as comfy. For formal events, I go for higher heels like Tree Hi-Black.

Is it true, that shoes define a person’s personality?

I guess so. I like shoes that are simple and cute - and my friends say that I have that kind of personality too.

What does happiness means to you?

I love my friends so much, so my kind of happiness would be being with my friends. Together we enjoy hanging out and going on culinary tours.

Who is your role model?

I love fashion, and when it comes to style, I look up to Dian Pelangi & Irna Dewi. But of course there are many other people whom I admire.

We love you. Do you love UP?

Of course! UP is all about cute shoes and I wish I could buy them all! UP shoes just have the right fit.

Thank you so much for loving UP and spending time with us today, Tasha! Wishing you all the best in your final year! :)


*Photos taken by S.M. Sharjeel

UP x Ninotchka!

November 16, 2012


From November 15th - December 13th 2012, you can win a pair of our pretty shoes by eating at Ninotchka cafe! Read the terms & conditions below...good luck! :)


UP on Missmarina

November 16, 2012


Our shoes worn in Missmarina's lookbook...yay! :)



November 01, 2012


Congratulations to Melisa Ayu Lestari & Atikasari Savitri for becoming the 2 (two) LUCKY SHOPPERS of October 2012! You both win our extremely adorable UP iPHONE CASE and we hope you both will love the gifts. Thank you for shopping, ladies! :)